Articles

The return of the Y2K aesthetic
We’ve had the retro wave, we’ve had the futuristic wave and now we have (again!) a wave that unites the two: the retro-futuristic Y2K aesthetic.

Graphic Design Trends for 2024
Every year, new trends arrive to dictate what will be in evidence in the field of Design, while other practices become obsolete. With the intense advance of artificial intelligence, creative processes and the professionals who work with them will undergo constant changes and adaptations.

UX Strategy: how to position your company strategically?
In an increasingly competitive market, it is essential to develop a strategy that takes into consideration both the needs of the users and the goals of the business. And UX Strategy does just that. So how about understanding better its concept and how it can be applied?

Future of Work: What are the trends for the coming years?
Changes that seemed to be more distant have become an immediate necessity and our relationship with work has undergone (and continues to undergo) transformations. But what is different? What are the plans and expectations for the future? And what are the challenges we will have to face?

What is ChatGPT?
ChatGPT is a natural language model trained by OpenAI that allows you to interact with people through text conversations. Since its release last year, it has become increasingly well-known and it is already revolutionizing the way we interact with artificial intelligence.

What is the metaverse?
Basically, the idea is to create an immersive 3D virtual world in which people can do common activities like working, studying, shopping, and even interacting with each other. But how does it work exactly? Where did the concept come from? How has it become so popular and what are the projections for the future?

What is augmented reality and what is virtual reality?
Both augmented reality and virtual reality are technologies with the purpose of changing what we see and the experiences we have in real life, only each one does it in a different way, and it is about their particularities that we are going to talk!

Let’s talk about storytelling?
Interview with journalist Daniela Pereira. A conversation about storytelling, from its concept to successful real-world applications.

How to apply design without being a designer?
Design is everywhere. In any part of everyday life, you simply cannot escape it and its effect on your life.

What is PLR and how to use it in Digital Marketing?
Selling content has become an important way to grow in the market. However, it can be a challenge to create it from scratch, that’s where the concept of PLR comes in: Private Label Rights came in as a way to make it easier to customize and sell info-products.

The eSports Industry
The eSports industry has been growing exponentially in recent years. The number of spectators has increased considerably, which has sparked the interest of brands to invest in eSports marketing.

Let’s talk about ESG?
Interview with Nelma Zero about ESG. What it is, how to implement it, where it came from, among other topics on such a relevant subject.

Technology trends for 2023
Technology continues to become more present in our daily lives. As new things are released, different ways of relating to technological advances emerge.

The importance of design in uncertain times
At first glance, design may seem like an abstract concept, but we believe in the possibility of influencing and even connecting with the moment that we live in through a political or social point of view.

Put your ideas into action
You know that amazing idea you can’t get out of your head? The one that always comes back when it has the chance. That famous “what if…” that inspires? How can we get it out into the world? We have a few tips for you!

Tips for a faster, more responsive website
To have a site that looks good on a cell phone, in addition to opening it quickly, a few steps are necessary. We have brought some of them here!

Let’s talk about mental health
We need to talk about mental health – but not just today. This is a conversation that needs to keep being brought up over and

How can technology help education?
From apps to games, various instruments can be introduced to facilitate learning. Making use of technological resources is an opportunity to enrich the way the student engages with what is being studied – it is a way to make the process more fun and interactive.

Ethics in Design
By studying ethics, you will get a better idea of how to create products that align with your moral values – and this goes beyond practices such as copyright compliance.

How brands use the hero’s journey to create their narrative
There are many stories in this world, and most of them follow a pattern. Have you noticed similarities between Harry Potter and The Lord of