Luz na Escuridão
Project Areas
Branding
Webdesign
Client
Light in the Darkness
Light in the Dark is a web app aimed at dealing with grief in a sensitive and loving way. Developed during the COVID-19 pandemic, after an unexpected tragedy with one of the project’s partners, the platform emerged from collective funding that raised more than 70,000 reais.
Challenge
Camila and Olivia got in touch looking to develop a digital experience that would be deep, a “sensitivity route” that would allow one to connect with grief, while also having various resources offered by a network of partners for grieving people.
Result
Through participatory processes together with the clients, we created their Visual Identity and an online store and webapp that offers a client area dedicated to accessing exclusive resources for subscribers while also allowing anyone to experience the sensitive experience of connecting with grief and transforming it.
